025 Managing an Interactive Project Start to Finish – Part 2

Managing interactive projects (websites and apps) ain’t easy. And it takes a special kind of personality to make sure all the necessary steps are followed and the feedback, deliverables, research, and “everything else” can happen in a timely manner. In this two-part interview, accomplished producers Christa Arriaga-Volker and Aleta Fullenwider, walk us through the project […]

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024 Managing an Interactive Project Start to Finish – Part 1

024 Managing an Interactive Project Start to Finish – Part 1 Read Post »

023 Discovery Workshops – Dan Carlton – The Paragraph Project

Dan Carlton is founder of The Paragraph Project, a 10 person agency in Durham, North Carolina that focuses on discovery, market research, and brand strategy. Dan talks about the importance of running discovery workshops and how to run them effectively. He also introduces The Discovery Toolkit which was just launched on Kickstarter. The Discovery Toolkit is a nifty

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022 Agency Horror Stories – Client Possession, Vampirism, and More

Ladies and Gentlemen, get ready for the Creative Agency Podcast’s Open Office of Horrors in which we bring you spine-chilling tales from the dark regions of agency life. The show opens with Sharon McMullen of Ink and Mortar with her tale of the disappearing- reappearing client. Chris tells a story of our own agencies encounter with

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021 Agency (The Book) – Rick Webb, Author and Agency Founder

n 2001, Rick Webb co-founded The Barbarian Group, an award-winning digital ad agency. He grew his agency to a 150-person-team that works with big brands like Apple, Google, GE, and more. Rick served as The Barbarian Group’s COO for the first ten years of the company’s existence. Rick’s book, Agency: Starting a Creative Firm in the

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020 Project Based Teams – Sharon McMullen of Ink + Mortar

While many agencies hire full-time employees and then hire contractors as needed, it’s also possible to build a custom team for each project you win. This way you can always contract the best people for the job at hand. This is how Sharon McMullen of Ink + Mortar runs her agency. Sharon is smart, informative, and

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019 Is “Freelancer” a Dirty Word? Sarah Schulweis of Anchor & Orbit

Sarah Schulweis of Anchor and Orbit is a consultant that helps small businesses grow by looking at their finances, processes, marketing, and producing action plans and programs. She was recently featured on Freelance Wisdom a website that offers “resources, advice, and love for lady freelancers.” Sarah’s new website was also recently featured on Typewolf We talk to

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018 USMP: Unique Selling Marriage Proposal – Top Hat IMC

Top Hat IMC is a boutique creative agency located in Pittsburgh, PA. Ben and Pamela Butler are a power-couple that manage both their agency and their marriage with a great deal of enthusiasm. Ben and Pamela talk about differentiating themselves as an agency and establishing a unique selling proposition by proving what they are not.

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017 Our Story Part 2 – Developing a Vision with Murmur Creative

Defining the vision you have for your agency is one of the most important things you can do to foster ongoing success. Yes, we all have ideas about what we want, but putting those ideas on paper and refining your goals and expectations can have a huge impact on your business. This is “Part 2”

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016 Running a Remote HubSpot Agency – Gray MacKenzie of GuavaBox

Gray MacKenzie joins us to talk about HubSpot, running a remote agency (GuavaBox), and his SaaS company (DoInbound). Gray talks about how GuavaBox was founded in his dorm room, how they came up with their name, and more. If you’re not familiar with what a HubSpot certified agency is, Gray has great insights into what

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