Hi there! I’m Melanie and I ❤️ agency operations.

I’m a financial nerd, an operations whiz, and an expert integrator all rolled into one charming, no-nonsense package. I make agencies more profitable, sellable, and run like well oiled machines by optimizing their operations.

My calling is to make order out of chaos. I’ve been lucky to work with an array of creative agencies, large and small, and along the way, I started to notice some patterns. First, talented business owners were juggling a ton of responsibilities that forced them out of their genius zone and away from where they were really needed. In addition, the rest of the team were typically so busy giving 110% to their clients, they rarely had time to focus on internal improvements. This only compounded the problem.

I rely on the financial and performance metrics to diagnose and then curate appropriate solutions to free up owners, lower stress from top to bottom across an organization, and save agencies time and money.

Operations Discovery / Audit
Fractional COO
Operations Consulting